Sensory Scape was a group exhibition about perception in the digital era. In this project, it was challenging to generate an identity that is flexible enough to serve the diverse artistic perspectives on the topic. On the other hand, we reflect on perception being so personal and unique, like a person’s handwriting. Therefore we decided to include each artist’s handwritten names in the design and generate a collective identity. The visual identity was used digitally, at the exhibition space, and in printed matter.
Concept created with Melanie Glueck / Bethanien Kunsquartier Berlin 2020

Screen Recording 

Folded flyers

A3 and A2 poster formats

Exhibition corridor

Folded flyer 1
Folded flyer 2

Artist label

Flyer 

Social media animation

A3 double sided poster-flyer

Poster handout

A3 poster color proposal