Sensory Scape was a group exhibition about perception in the digital era. In this project, it was challenging to generate an identity that is flexible enough to serve the diverse artistic perspectives on the topic. On the other hand, we reflect on perception being so personal and unique, like a person’s handwriting. Therefore we decided to include each artist’s handwritten names in the design and generate a collective identity. The visual identity was used digitally, at the exhibition space, and in printed matter.
Concept created with Melanie Glueck / Bethanien Kunsquartier Berlin 2020